Choosing a Cloud Solution Provider? Here’s the Marketplace Overview You Need

By Jared Thibodeau
Friday, July 7th, 2017

cloud-solution-providersThe current scope of Cloud Solution Providers in North America is growing at an exponential rate. One of the biggest challenges consumers now face is selecting a vendor. You want to make sure the chosen vendor offers solutions and cloud models that suit both the business, and technical needs of your organization.

There is a wide variety of Cloud Solution Providers, from small secondary local solution providers, such as,  who are locally based in Canada (Trois Rivières, Quebec), and provide a variety of services from cloud backup solutions, to Exchange Online and Office 365. All the while guaranteeing data residency and servers that are locally hosted in Canada.

The Big Four

To the big four market share holders… Amazon Web Services (AWS) continues to maintain the IaaS and PaaS highest market share, followed by Microsoft Azure, Google Cloud Platform, and IBM Cloud (formerly SoftLayer). As of early February 2016, AWS controlled 40 per cent of the public cloud services market, compared to 23 per cent for Microsoft, IBM and Google combined. 

As of early February 2016, AWS controlled 40 per cent of the public cloud services market.

However, Microsoft’s exponential growth in 2016/2017, shows they are nipping at Amazon’s heels. Azure is appealing to organizations by providing a wide range of service offerings and cloud models to consumers, with a variety of solutions to choose from. This makes them a very appealing business case as a Cloud Solution Provider.

While the Cloud Services Provider (CSP) giants show various rates of momentum, secondary CSPs are losing market share, according to Synergy Research’s February 2017 report, based on findings for 2016.

Amazon AWS revenues are still comfortably higher than the other five CSP’s combined. However, Microsoft, Google and Alibaba all achieved annual growth rates of 80% or more. Salesforce and Rackspace are still in the top ranks of cloud providers. Although they have lower growth rates than the other providers, they still maintain strong positions in their respective niche markets.

Your Next Step

Now that you have an idea of the CSP market and top competitors, in my next post we will look at three tools to help you assess vendor options and choose one that fits with your organization’s needs. We will also look at how major cloud vendors such as Microsoft, Amazon and Google, are currently building data centers across Canada to address the data concerns for Canadian cloud consumers.

Jared Thibodeau is a bilingual, senior ctc TrainCanada instructor with over 20 years of IT and teaching experience. His area of expertise includes SharePoint, Windows Server and Azure. He holds an MCSE certification from Microsoft as well as a Cloud Technology Associate designation from the Cloud Credential Council.